16August 2020
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Need high quality backlinks… but you’re too busy to build them yourself? If so, you’re in the right place. Because in today’s post I’m going to show you 7 link building services that actually work in 2020. That way, you can find the best option for you and your business.
And most of them let me down. (That’s why I decided to learn SEO on my own. But that’s another story ) As it turns out, there are a handful of link building services that simply do NOT work. So before I share my favorites, let me quickly show you what to avoid.
(As the old saying goes: “you get what you pay for”). And I should know. I’ve bought 855 Fiverr gigs: To be fair: Not all these gigs were for SEO stuff. But most of them were. In fact, looking back, most of the gigs I bought looked like this: Some of these gigs worked OK back in the day.
Moving right along… When I first got started with SEO, I loved private blog networks. I even built my own PBN… and bought links from other people’s PBNs. PBNs worked until 2017, when Google cracked down on them. Not only does the algorithm now filter out most PBN backlinks… …but Google also manually deindexes any network that gets on their radar screen.
There’s a place for guest posting in a white hat SEO campaign. (More on that later) But that doesn’t include paid guest post links. Why? Two reasons: First, sites that require payment for guest post placements are usually shady. Do you think a legit site (like TechCrunch or Mashable) would ask you to pay 50 bucks to publish your post? Of course not.
Which means that paying for guest post “placements” or “editorial review” can get your site penalized. Which leads us to… In other words: Blog comments Article directories Web 2.0 sites Directories Basically: if you can buy 100+ backlinks with the push of a button, you’re buying spammy links. (Spammy links that can do more harm than good) That’s why I recommend steering clear of most “link building packages”.
But those days are long gone. Unfortunately, that doesn’t stop people offering “press release distribution” as some sort of SEO service: Today, most links in press releases are nofollowed: Plus, Google has even come out and said that they “ignore” links in press releases: With that out of the way, it’s time for the good stuff: The 7 best link building services for 2020.
And if you become a source for their story, you can get a backlink to your site. How it works: First, register as a source on the HARO website: When you do, you’ll get three emails per day with “Queries”. A query is a quote, statistic, strategy or case study that the journalist needs to finish their story.
Cost: Plans range from free to $149/month. If you want to reply to the occasional query, go with the free plan. But if you’re serious about getting placements, I recommend testing one of their paid plans. Why? Paid plans come with cool features… like early access to queries and keyword alerts.
The vast majority of links that you get are from legit sites. So you don’t need to worry about black hat links or Google penalties. You can get started FAST (literally today). Cons: Replying to HARO queries is a GRIND. If you want a chance to getting featured on a big site, you need to stay on top of queries and reply right away.