28February 2020
In this episode, Marie discusses the latest in SEO news, including:
Continuing ranking shifts throughout February
Is Coronavirus interfering with your client’s traffic patterns?
You can now export more data from GSC
New options for displaying licensing badging on Google Images
Great content idea – X vs Y
How to increase your odds of getting a featured snippet
Can you see Discover traffic in Google Analytics?
Are H1 tags necessary for ranking?
How does Google use E-A-T?
Ahrefs keyword data is a little different now
New Bing Webmaster Tools
Safari no longer accepts https certificates valid for more than 398 days
Can posting fresh images on your GMB listing boost rankings?
More discussion on using keywords in your GMB description
A tip for guest posting
Quick title tag tip
Q&A – Is it ok to use the same testimonials on every page?
Q&A – Should I nofollow links to authoritative but non-relevant sites?
Q&A – Does Google use BBB ratings?
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